Live
Events can be used as one-off occasions or a series of chats to:
1. Promote your own "real life" live event by
simultaneously running an online version.
Example: a
concert promoter is holding a benefit concert, and in conjunction with
the concert, they are able to reach fans unable to attend the real concert.
The fans are able to interact with the performers, and hear the concert
via an online auditorium production.
Allow your participants to
overcome geographical and practical barriers to interaction.
2. Launch a product or service online to your
colleagues or customers.
Example: a
publisher wishes to launch an author's book online. They are able to invite
consumers to an online live event where the author of the book is able
to answer questions about the book and promote it at the same time.
Live Events make excellent interfaces to e-commerce.
Use your live event to promote products and services subtly and they will
more than pay for themselves.
3. Act as an online press conference for invited
participants.
Example: your
company wishes to invite the global press or other interested parties
to a conference for an online announcement or press release. They are
able to do so remotely and you are able to control the conference by means
of a moderated chat event.
Reach out to mass markets with the security of knowing
that your event will present a professional "face" for your announcements.
4. Provide you or your guest(s) with a forum
for a lecture or question and answer session.
Example: an
organization is running a series of articles regarding their local government
and wants to hold a question and answer session with the authors of the
articles so that the public can interact and share their ideas.
Allow
your readership the ability to share their viewpoints on the articles
presented, thus creating additional content for your site.
The possibilities are almost limitless - think how you could use a live
event to promote, inform, reach and exchange with your colleagues, customers
or consumers!
Find
out next how live events could benefit
you. For a live event demonstration or further details please contact
us.
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